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MYTH vs fact

Bust the Pay As You Go energy myths

Sometimes, energy needs a bit of sparkle to separate the myths from the facts. Join Buster and the Unicorn Revolution - believe the magic, bust the myth!

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Illustrated unicorn with mane in Utilita gradient, performing a dab dance move in excitement for their myth busting mission
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Illustrated unicorn standing confidently with hooves on hips ready to debunk Pay As You Go Energy myths Illustrated blue and white name badge for Utilita’s myth busting unicorn with the text 'Hello, my name is Buster'

Meet Buster

Buster is on a mission to spread the facts about Pay As You Go energy. Join the Unicorn Revolution as Buster gallops through myths and misconceptions.

MYTH vs fact

Myth #1


Pay As You Go is more expensive


Smart Pay As You Go is the cheapest way to pay for your energy

A lightening bolt Illustrated unicorn confidently pointing out the fact that Smart Pay As You Go is the cheapest way to pay for energy A lightening bolt A lightening bolt

Myth #2


If I can’t afford to top-up my meter, I’m sat in the dark


Get instant energy support with the tap of a finger (or hoof)

A golden coin Illustrated unicorn sat cross-legged with a hoof to their head contemplating the fact that energy support is just a tap away A golden coin A golden coin

Myth #3


I have to go to the shops to top-up


Energy is at your fingertips with our My Utilita app

A golden coin Illustrated unicorn performing a dab dance move to point out the fact you can top-up anywhere with the My Utilita energy app A golden coin A golden coin

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In a few steps you could be on your way to simpler, easier energy. Just give us a few details, get a quote, and we’ll take it from there.

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*When comparing the difference between the Standard Credit & Prepayment default tariff cap for dual fuel. Calculated at national average of 3,100kWh electricity & 12,000kWh gas from 1st April 2024. Actual savings will vary dependent on usage. Includes VAT.