Fighting for fairer energy

More control.
Less worry.

Energy should be easy to manage, with real help when you need it and clear value from your supplier. That’s what fairer energy means to us. And where the wider system isn’t working for households, we’re speaking up.
Smiling woman in sunglasses using her phone to switch to a Utilita smart Pay As You Go energy tariff.

Fairer energy should
feel different

Built around real life

You’ve got enough to think about. Managing your energy shouldn’t add to the list.

Person holding a mobile phone showing Smart Pay As You Go electricity and gas balances in the My Utilita app.
More control

See what you’re using and spending with Smart PAYG and the multi award-winning My Utilita app.

More humans

Get face-to-face help at one of our Energy Hubs – something no other UK energy supplier offers.

Smiling woman relaxing on her sofa at home, enjoying the benefits of a smart Pay As You Go tariff with Utilita.
More value

Enjoy rewards, exclusive benefits and a Pay As You Go tariff with no daily standing charge.

More support

Get practical help from people who understand that real life doesn’t always go to plan.

Person holding a mobile phone showing Smart Pay As You Go electricity and gas balances in the My Utilita app.
More control

See what you’re using and spending with Smart PAYG and the multi award-winning My Utilita app.

More humans

Get face-to-face help at one of our Energy Hubs – something no other UK energy supplier offers.

Smiling woman relaxing on her sofa at home, enjoying the benefits of a smart Pay As You Go tariff with Utilita.
More value

Enjoy rewards, exclusive benefits and a Pay As You Go tariff with no daily standing charge.

More support

Get practical help from people who understand that real life doesn’t always go to plan.

Actions speak louder

Don’t just take our word for it

For more than 20 years, we’ve built energy around the needs of PAYG households.

Today, that means:

  • Smart PAYG tools that put customers in control
  • A four-time award-winning app
  • Face-to-face help through our Energy Hubs
  • Rewards that give something back
  • A clear breakdown of where bill money goes
  • A practical plan for making energy fairer

Fairer energy
can’t stop with us

The bigger picture

Some of the biggest pressures on bills sit outside a customer’s control. We’re using what we’ve learned from PAYG households to push for practical change.

Hands holding a heart icon, symbolising Utilita’s smart Pay As You Go support features, such as POWER UP and our Energy Hubs.
Better support

Help should reach the people who need it and make a real difference when bills are highest.

Receipt icon with a pound sign, representing Utilita's bespoke pricing and billing for large business energy.
Fairer bills

Households shouldn’t automatically carry every new policy and network cost through their energy bills.

Wallet with a plus icon, symbolising how Utilita smart Pay As You Go energy customers can top-up on the go with My Utilita.
Earlier help with debt

Support should come before a manageable balance becomes an overwhelming one.

Lower bills for more homes

Solar and battery storage can cut energy costs. More households should be able to benefit, without a big upfront cost putting it out of reach.

Hands holding a heart icon, symbolising Utilita’s smart Pay As You Go support features, such as POWER UP and our Energy Hubs.
Better support

Help should reach the people who need it and make a real difference when bills are highest.

Receipt icon with a pound sign, representing Utilita's bespoke pricing and billing for large business energy.
Fairer bills

Households shouldn’t automatically carry every new policy and network cost through their energy bills.

Wallet with a plus icon, symbolising how Utilita smart Pay As You Go energy customers can top-up on the go with My Utilita.
Earlier help with debt

Support should come before a manageable balance becomes an overwhelming one.

Lower bills for more homes

Solar and battery storage can cut energy costs. More households should be able to benefit, without a big upfront cost putting it out of reach.

Where your money goes

You pay the bill. You deserve to understand it.

We’ve broken down the costs inside a typical household energy bill.

For every £10 you spend, £4.64 covers the wholesale gas and electricity bought to supply your home. The other £5.36 covers the networks, operating and policy costs, VAT, debt and the wider energy system.

Every £10 broken down:
Cost Amount
Wholesale energy £4.64
Network costs £2.43
Operating costs £1.15
Policy costs 66p
Debt 30p
Supplier margin 27p
VAT 24p
Industry costs 21p
Headroom 19p
More than words

More fighting your corner. Less sitting quietly.

We’ve published the figures and taken a practical plan for change to government and industry decision-makers.

Now we’re pushing for fairer bills, better household support and lower-cost technology within reach of more people.

Read the Fairer Energy report
Ready for better energy?

Fairer energy, built around you

More control over your energy. Real help when you need it. And a supplier willing to fight your corner.

Get an energy quote

FAQs

Fairer energy means giving customers more control, making bills clearer and providing support that works around real life. It also means speaking up when parts of the wider system could work better for households.

No supplier can change the system alone. We use our experience and customer insight to develop practical proposals, which we take to government, Ofgem and the wider industry.

Energy bills include the cost of buying gas and electricity, alongside the networks, government policies, industry services, debt and other costs involved in running the energy system and delivering energy to your home.

Our proposals include better-targeted household support, earlier action on energy debt, fairer ways to fund policy and network costs, and wider access to solar and battery storage.

We’ve published a transparent breakdown of energy bill costs, developed a detailed action plan and shared our proposals with government and industry decision-makers. Our existing services also give customers practical ways to manage their energy and access support.